Over the past three year’s I’ve had many conversations with business owners and their employees about selling. I understand selling may not sound too sexy or intriguign to you. In fact, when speaking, I ask attendees to shout out the first words that come to mind when they hear the word selling.
These are five of the most common words that come to mind for many people. All you have to do is look at that short list to understand why many businesses hate selling. Who wants to do engage and an activity that makes you feel gross, sleazy, slimy, deceitful, or like a liar?
Here is what’s interesting. According to Webster, the actual definition of the word selling is “the exchange of money for a product or service.” That’s not so bad, right?
Selling = Money for your business but it should never feel gross, sleazy, slimy, or deceitful. The good news is selling should never feel that way again.
As a result of today’s K TV you will learn
1. How to sell, keep your integrity, make money for your business, and impact more of your target customers
2. Why you must adapt your view of selling for your business to succeed.
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